TY  - JOUR 
AU  - Herrero Gutiérrez, Francisco Javier
PY  - 2024
SN  - 1986-3497
UR  - http://hdl.handle.net/10366/158988
AB  - [EN] This article quantitatively analyzes the social media visibility of the football clubs playing in the First Division of the Spanish Football League, known as LaLiga EA Sports, for sponsorship purposes. The study is based on the analysis of the...
LA  - eng
KW  - Spanish football clubs
KW  - La Liga EA Sports
KW  - Social media
KW  - Social networks
KW  - Sport
TI  - Spanish football clubs and social media visibility: The case of LaLiga EA Sports (2023/24 season)
DO  - 10.30935/ojcmt/14773
T2  - Online Journal of Communication and Media Technologies
VL  - 14
M2  - e202443
ER  -