TY - RPRT AU - Hernández Maestro, Rosa María PY - 2024 UR - http://hdl.handle.net/10366/160797 AB - [EN]Online ratings constitute an element of electronic word of mouth (eWOM) that tourists consider when making their hotel booking decisions. Using a sample of negative online textual reviews of hotels, this study examines the impact of negative... LA - spa A3 - Universidad de Salamanca KW - Negative sentiment KW - Review length KW - Ratings KW - Hotel quality KW - COVID-19 pandemic KW - eWOM TI - Effect of sentiment and length on ratings [Dataset] DO - 10.71636/p3ky-pe08 ER -