TY  - JOUR 
AU  - Rodríguez Fidalgo, María Isabel
AU  - Paíno Ambrosio, Adriana
AU  - Herrero Gutiérrez, Francisco Javier
PY  - 2023
SN  - 1386-6710
UR  - http://hdl.handle.net/10366/157651
AB  - [EN]In recent years, the current media ecosystem has been transformed owing to the adaptation to digital media, affecting all genres and audiovisual formats. As a result, from the point of view of participation, the viewer-user has acquired an...
LA  - eng
PB  - Ediciones Profesionales de la Información
KW  - Reels
KW  - Instagram
KW  - Redes sociales
KW  - Medios sociales
KW  - RTVE
KW  - Noticias
KW  - Medios digitales
KW  - Información
KW  - Compromiso
KW  - Participación
KW  - Interacción
KW  - Social media
KW  - Social networks
KW  - News
KW  - Digital media
KW  - Information
KW  - Engagement
KW  - Participation
KW  - Interaction
TI  - Informative reels on Instagram in the face of new ways of reporting to attract new audiences
T2  - Reels informativos en Instagram ante las nuevas formas de informar para atraer nuevas audiencias
DO  - 10.3145/epi.2023.sep.19
VL  - 32
ER  -