TY - JOUR AU - Doucet Sánchez, Pablo AU - Requejo Puerto, Ignacio AU - Suárez González, Isabel PY - 2023 UR - http://hdl.handle.net/10366/153873 AB - Leveraging on the behavioural mixed gamble lens, we contend that heterogeneity in organisational goals leads to different diversification behaviours in family firms. Using survey and archival data on a sample of 988 family SMEs homogenous in their... LA - eng PB - De Gruyter KW - family firms KW - organizational goals KW - diversification KW - Goals KW - Decision Making, Organizational KW - Small Business TI - Diversification Decisions of Family SMEs under Uncertainty: Goals as a Rule of Thumb DO - 10.1515/erj-2021-0436 T2 - Entrepreneurship Research Journal VL - 13 M2 - 567 ER -